What you will learn

Gain contemporary skills and knowledge for your job now.

Understanding users' motivations can help you create products and services that better match their needs. This Melbourne MicroCert is ideal for both tech and non-tech professionals who want to learn evidence-based techniques to design goal-oriented software, products or services that users will love.

Explore user goals, motivations and emotions

Examine fundamental user-centred and goal-directed design concepts, and discover how users' motivations, goals and emotions influence the way they interact with products and services.

Understand motivational models and how to apply them

Explore how motivational models and the research-backed 'do/be/feel method' can be used to develop a high-level understanding of user goals. Learn how to apply the method and gain the confidence to run this type of workshop for your team.

Create personas and user stories to design better products

Putting your new knowledge into practice, you'll interview users and stakeholders to understand their motivations. You'll use this data to create personas, user stories and story maps that describe stakeholders requirements and how your project can meet them.

Enhance your sprint planning and review processes

Gain agile techniques to improve your sprint planning and review, leading to better task estimation, prioritisation, and risk mitigation during the development phase, helping you achieve project success faster.

Who you will learn from

Learn from skilled academics and professional experts who will share invaluable knowledge you can use in your job.

Professor Leon Sterling

Professor of Software Engineering

Leon has worked at universities in the UK, US, Israel, and Australia. He was previously Dean of the Faculty of Information and Communication Technologies and Pro-Vice-Chancellor (Digital Frontiers) at Swinburne University, before returning to the University of Melbourne. Leon is a prominent figure in IT in Australia, serving as Head of the Council of Deans of ICT, and a strong advocate for coding in schools. His current research is on incorporating emotions in technology development.

Dr Eduardo Oliveira

Teaching Fellow in the School of Computing and Information Systems

Eduardo holds a Masters and PhD in Computer Science from Federal University of Pernambuco (Brazil). Eduardo's studies are focused on software engineering and artificial intelligence applied in education. In 2013, he was awarded Best PhD Thesis by the Brazilian Computer Society. Parallel to his research, Eduardo has worked for 12 years as a Specialist System Engineer and Technical Consultant at CESAR (Pernambuco/Brazil) and lead projects for Motorola, Samsung, Compal Electronics, and Gemalto.


For individuals

To take Goal-oriented Software and Service Design as a stand-alone course, you'll pay the normal price.

$1190.00 AUD (inc GST)

Please contact Student Support to pay by invoice.

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Registration closes Apr 16, 2023


Dates not right for you?
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17 April – 4 June 2023

Registration closes Apr 16, 2023

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Course details

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