Master of Design and Production creative application requirements

Please upload a folio of work that demonstrates your creative and/or technical abilities. Each item should be clearly labelled with the name of the work and the date of creation. If the work is the result of collaboration and not wholly your own original work, please explain your specific contribution.

A PDF document featuring up to 10 projects.

or

A Video of up to 10 minutes.

Curriculum Vitae

Please upload a curriculum vitae with full biographical details. Include the names and contact details of two referees (one academic and one character referee) who are willing to support your application. If you are applying on the basis of professional experience, please include two professional referees, and one character referee.

Written statement

Applicants should prepare and submit a 500 to 800-word written statement, including the following:

• Your reasons for wishing to undertake the Master of Design and Production
• Any previous experience in Design and/or related fields
• Your interest and motivation for undertaking the course
• A short critical analysis of a piece of graphic design that you have seen recently that interests you – identify whether your interest lies in its form, its use, or its intersections with other disciplines or areas of interest.

The Creative Task requires you to create a series of four boards using a piece of text as stimulus. Through your images, you should try to show how you can generate creative and insightful visual ideas in response to, and inspired by, a text.

Prescribed text: Richard Hollis's Essay: The Sense of Signs

This response can take any shape or form, be made from any media, digital or analogue, or combination thereof that you deem appropriate. Your designs should demonstrate your ability to produce creative and insightful visuals based on your interpretation and translation of the themes and ideas present within this text. You will be asked to present your response as part of the interview process.

Please note that the visual response you submit must be newly generated based solely on the provided text. You are not permitted to submit any pre-existing work from your portfolio or otherwise.

Written Rationale

Please provide a concise written rationale (250 words) explaining your response to the text and how that has informed the choices and ideas expressed in your boards.

Citation

Each design must be cited, either with the sources for the found image/s, or annotated to demonstrate how you created the image (hand-drawn / digitally rendered etc). If you use digital rendering tools, please list the software used. If you use generative AI, supply the prompts used. The citations should allow assessors some insight into your thinking and process of generation of ideas and imagery.

Shortlisted applicants will be required to attend a 40-minute interview.

Applicants should prepare to discuss their:

• Set creative task (5-10 minute presentation)
• Folio of work
• Interest in the field of study and course.

Please upload a folio of work that demonstrates your creative and/or technical abilities. Each item should be clearly labelled with the name of the work and the date of creation. If the work is the result of collaboration and not wholly your own original work, please explain your specific contribution.

PDF document: featuring up to 10 projects (max file size 10MB).

or

Video: up to 10 minutes

Curriculum Vitae

Please upload a curriculum vitae with full biographical details. Include the names and contact details of two referees (one academic and one character referee) who are willing to support your application. If you are applying on the basis of professional experience, please include two professional referees, and one character referee.

Written statement

• Applicants should prepare and submit a 500 to 800-word written statement, including the following:
• Your reasons for wishing to undertake the Master of Design & Production
• Any previous experience in Design and /or related fields that makes you a good candidate for this course.
• Your ideas about the kind of work you are hoping this course will help you pursue in the future.
• Choose a film or live performance production (live or recorded) you have seen recently. Describe the role the design played in the storytelling. Please include name of the production, the date it was made and the Producer.

The creative task requires you to create a visual response to the chosen text: The Sentinel [PDF].

Through your images, you should try to show how you can generate creative and insightful visual ideas in response to, and inspired by, a story. You will be asked to present your images as part of the interview process.

Visual Reference Boards

We would like you to imagine what the world of the story might look like, and ask you to provide four image boards to describe your ideas. Boards may include multiple images on each theme, or be a single expression of your whole vision. Please ensure each board is clearly labelled with the title of the board.

The four boards:

• Themes and mood of the story
• Interior architecture
• Landscape and exterior architecture
• The people of the world

Media

You may create the image boards however you like. They can be created from found research, hand-drawn, drawn using graphics software, photographed, painted, collaged, cut-and-pasted items, or any combination of these techniques. You can include multiple images on each theme, or a single expression of your whole vision.

Citation

Each image must be cited, either with the source for the found image/s, or annotated to demonstrate how you created the image (hand-drawn / digitally rendered etc). If created by hand, include notes on the media used (pencil, ink etc). If you use digital rendering tools, please list the software used. If you use generative AI, supply the prompts used. The citations should allow assessors some insight into your thinking and process of generation of ideas and imagery.

Written Rational

(Maximum 250 words) Please provide a concise written rationale explaining your response to the story and how that has informed the choices and ideas expressed in your boards.

Shortlisted applicants will be required to attend a 40-minute interview.

Applicants should prepare to discuss their:

• Set creative task (5-10 minute presentation)
• Folio of work
• Interest in the field of study and course.

The folio will be evaluated according to the following criteria:

Folio

• Technical skills and potential for development
• Conceptual ability and potential for development
• Creativity and ingenuity of visual ideas

Written statement and curriculum vitae

• English writing skills
• Relevant previous experience and demonstrated potential for development
• Past academic achievements and/or professional experience

The set creative task will be evaluated according to the following criteria:

• Imaginative and creative capacity in interpreting the text
• Creativity and ingenuity of visual ideas
• Translation of intellectual and emotional ideas into imagery

The interview will be evaluated according to the following criteria:

• Ability to communicate technical and creative ideas
• Carity and confidence of communication
• Interest and motivation for undertaking the course
• Understanding of the course structure and expectations of the program
• Level of maturity and self-motivation required for the course