Master of Applied Psychology

What are the career outcomes for Master of Applied Psychology graduates?

Master of Applied Psychology graduates are prepared for a diverse range of roles across industries where understanding and predicting human behaviour is critical.  These fields include marketing, agency, advertising, social research, consulting, behavioural change, public relations, and technology.

What are the top career paths after completing a Master of Applied Psychology?

• Market and social research. Translate complex human data into commercial and social insight as a market researcher or behaviour specialist.
• Public policy & government. Apply psychological science to systemic and policy challenges as a policy advisor, social researcher, and public health campaign manager.
• Advertising and communications. Leverage the science of persuasion and brand perception to drive audience engagement as a communications advertiser, strategist, or consumer insights manager.

What can you do with a Master of Applied Psychology?

No matter your field, you will graduate with practical, statistical and enterprising skills related to understanding and predicting human behaviour. A Master of Applied Psychology can lead to a wide range of roles in fields such as:

• Behaviour change agencies such as Behavioural Insights Team (BIT), Cancer Council Victoria, and the TAC.
• PR and communications companies like Alt/Shift.
• Marketing strategy companies like Forethought Research and Roy Morgan.
• Government research like the Australian Bureau of Statistics.

What accreditation does a Master of Applied Psychology provide?

Please note that the Master of Applied Psychology is designed to provide practical skills for various industries and does not lead to professional registration as a psychologist.

How does a Master of Applied Psychology help to make industry connections?

Enjoy a range of opportunities to gain experience and build relationships in industry.

• Complete public and community sector internships with organisations like the Behavioural Insights Team (BIT), Cancer Council Victoria, TAC, Forethought, Alt/Shift
• Benefit from direct engagement with industry leaders and guest lecturers who provide real-world context to academic theory.
• Make connections through an Applied Research Project to solve a specific behaviour change challenge for a partner organisation.

What career support services are available for Master of Applied Psychology students?

Plan and achieve your goals with our career support services. Access these services to build your confidence and improve your career readiness while studying.

Support includes:

• Personalised career consultations
• Workshops on resume writing, LinkedIn optimisation, and interview skills
• Access to an exclusive job portal connecting students to industry opportunities
• Networking events with alumni and professionals

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What further study options are available after this course?

While the Master of Applied Psychology does not lead to professional psychologist registration, it provides an advanced academic foundation that could potentially open doors to further academic pursuits or specialised roles within applied research. Your deep understanding of behavioural science will be a valuable asset for any future learning or professional development you choose to undertake.

Many of our graduates have progressed to Research Higher Degrees here at the Melbourne School of Psychological Sciences, other Australian institutions, and overseas.

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