Business Analytics

Studying business analytics prepares graduates for roles that involve working with data to support operational and strategic decision-making in organisations.

Graduates develop skills in acquiring, managing and analysing data, building predictive models, evaluating causal relationships and communicating results through analytical reports, visualisations and dashboards. These capabilities are used across a wide range of industries, including consulting, finance, technology, marketing, operations and government.

Career Outcomes

Your first job could see you as a:

• Data or Business Analyst
• Management Consultant
• Marketing Data Scientist
• Supply Chain or Operations Analyst
• Equity or Investment Analyst
• Quantitative Trader
• Risk Analyst

Some graduates also pursue more specialised technical roles such as data scientist, machine learning engineer or data engineer, particularly after gaining additional experience or postgraduate training.

Graduates with strong analytics skills are employed across a wide range of organisations, including:

• Consulting and advisory firms
• Banks and investment firms
• Hedge funds and quant trading firms
• Technology companies and digital platforms
• Retail, logistics and supply chain organisations
• Government departments and policy agencies

Graduate pathways from this major

Coursework

The Business Analytics major leads to a range of pathways preparing you for a range of professions.

Some of our business and economics focused graduate study options include:

• Master of Applied Econometrics
• Master of Business Analytics
• Master of Entrepreneurship
• Master of Economics
• Master of International Business

Research

If you’re interested in a pathway to academia, you can undertake further study at Melbourne Business School.